In my current role as a content editor part of my role is to put together content pages to sell a variety of online products.
Each page includes different elements to promote the product. I use Photoshop to create and manipulate images, icons and GIF’s to demonstrate the products features and uses. I write copy with SEO in mind. Writing for such a vast variety of products requires in depth research and testing to gain a comprehensive understanding of each product, to effectively deliver a confident sell and tone of voice to each of the customer markets. The pages are then put together using basic HTML.